Emeritus Professor

Fredolin Tangang

Professors

Ahsan Ullah

Ampuan Hj Brahim bin Ampuan Hj Tengah

Hj Asbol bin Hj Mail

Hj Noor Azam OKMB Haji-Othman

Distinguished Professor

David Deterding

Associate Professors

Debbie Ho

James McLellan

Khondker Iftekhar Iqbal

Senior Assistant Professors

Hjh Asiyah Az-Zahra bte Hj Ahmad Kumpoh

Hannah Ho Ming Yit

Kathrina bte DP Haji Mohd Daud

Md Shafi Noor Islam

Paul Deyuan He

Rommel Curaming

Salbrina Hj Sharbawi

Sharifah Nurul Huda Alkaff

Shirley Chin

Siti Mazidah binti Hj Mohamad

Yabit Alas

Yong Liu

Assistant Professors

Hasmidar Hassan

Ishamina Athirah Muntassir

Lalu Nurul Yaqin

Marcelo Schellini

Maria Carinnes Alejandria

Maslin bin Haji Jukin/Jukim

Meredian Alam

Siti Badriyah Hj Mohd Yusof

Van Dao Truong

Lecturers

Pg Hj Ashrol Rahimy bin Pg Hj Damit

Asmali Hj Sulaiman

Hjh Aznah binti Hj Suhaimi

Chester Keasberry

Daniel Wee

Ena Herni binti Wasli

Gabriel Yit Vui Yong

Izni Azrein bin Noor Azalie

Khairunnisa Haji Ibrahim

Mardina binti Hj Mahadi

Mayyer Ling

Mohd Norazmie bin Haji Mohd Yusof

Mohd. Zefri Ariff bin Mohd. Zain Ariff

Muhammad Najib bin Noorashid

Nani Suryani binti Hj Abu Bakar

Noreena Liu

Norzurianie Hj Kamarulzaman

Nur Raihan Mohamad

Rinni Marliyana binti Hj Amran

Sarah Hanaa Haji Ahmad Ghazali

Assistant Lecturers

Amalina bte Abdul Khalid

Syahwal Nizam Hj Yani

Tutors

Exzayrani binti Awang Sulaiman

Pg Mohd Rahiman Pg Aliudin

Shariza Wahyuna Hj Shahrin

Siti Ifwah Fauzani binti Hj Chuchu

Administrative Staff

FASS Administrative Staff

Graduate Students

FASS Graduate Students & Alumni

 

 

Siti Mazidah Hj Mohamad

Room(s) 1.79
Phone Ext 1406
E-Mail mazidah.mohamad@ubd.edu.bn
Website -


Academic Qualifications


Please click the tabs below for further details.

Biography

Dr Siti Mazidah Haji Mohamad is a Senior Assistant Professor at the Faculty of Arts and Social Sciences (FASS) and the Director of the Centre for Advanced Research (CARe) at Universiti Brunei Darussalam. She is a youth geographer researching young people's engagement with digital platforms and popular culture to explore how they navigate identity, emotion, and futurity. Her earlier research examined youth religiosities and mediated identities, tracing how young Muslims in Brunei and Malaysia perform faith, selfhood, and cosmopolitan belonging through digital platforms. Over time, her research evolved toward a broader inquiry into how emotion and affect underpin youth agency, exploring themes of aspiration, vulnerability, and hope in contexts of social change. Through interdisciplinary approaches connecting youth and emotional geographies, media and cultural studies, and development, her work examines how digital technologies mediate agency, belonging, and socio-cultural change across Southeast Asia. Recently, she has expanded her research to examine midlife geographies, exploring the interconnections between youth, midlife and ageing. She has published widely in top-tier, ranked journals and recently published her first sole-authored book, Mediated Muslim Cosmopolitanism: New Media and Popular Culture Engagements in Brunei and Malaysia (Routledge, 2025). She is the Co-Editor-in-Chief for Asia in Transition (AIT) Book Series with Springer.

Dr Siti Mazidah is deeply committed to mentorship, curriculum development, and research capacity building. Her leadership extends to policy engagement and international collaborations, where she has been invited as a plenary speaker, panellist, and commentator on pressing socio-cultural issues nationally and regionally. As the Director of CARe, she has led strategic research initiatives, especially ageing research initiatives in Brunei Darussalam, fostering interdisciplinary collaborations and shaping institutional research priorities. Furthermore, in her current role as Head of the Sustainability Community Engagement Cluster, UBD Sustainability Strategy, and Co-Cluster Leader for the Science Panel for Borneo, she plays a crucial role in bridging academic research with policy and community engagement.

As an educator, she applies transformative and affective pedagogy in her teaching, drawing on youth learners' everyday lived experiences and emotions as valuable resources to encourage the co-creation of knowledge and learning. On this note, she aspires for highly relatable and affective teaching and learning.

At a personal level, she offers mentorship to Bruneian youth under the Youth Professional Network (YPN), a personal chat session for Universiti Brunei Darussalam (Geographical and Environmental Studies) students focusing on personal development, transferable skills (personal motivation, critical thinking, and research and analytical skills) to support students in their learning and personal development, and a long-term mentorship session to help her student to progress academically.

She is keen to supervise MA/PhD projects related to youth, digital media, and socio-cultural transformation, particularly in the areas of youth futurity, youth agency, digital cultures, popular culture, digital governance, media literacy, and AI. She welcomes projects focused on Brunei, Southeast Asia, and comparative contexts, especially those employing qualitative and mixed-methods approaches, including ethnography, interviews, focus groups, and qualitative content analysis.


Teaching

  • AW-1201 Spatial Patterns of Development
  • AW-1203 / APW-1201 Emerging Geographical Realities
  • AW-2201 Research Methods in Social Sciences
  • AW-2320 / APW-2320 Youth Geographies
  • AW-3307 / APW-3307 Sustainability Research Through Experiential Learning
  • AW-4309 / APW-3320 Geographies of Media, Communication and Popular Culture
  • APX-1201 Digital Media, AI, and Everyday Life
  • APX-1202 Digital Media and AI Literacies: Skills for the Future
  • APX-2201 Futures Thinking and Foresight Skills
  • APX-2202 Researching Digital Media, Culture and Communication
  • APX-2302 Ethics, Disinformation, and the Politics of Digital Narratives
  • APX-3305 Digital Youth Cultures

Research

My research endeavours fall under the five research strands below. Collectively, these strands investigate how young people engage with digital platforms and popular culture to navigate identity, emotion, and futurity. Through interdisciplinary approaches connecting youth and emotional geographies, media and cultural studies, and development, my work examines how digital technologies mediate agency, belonging, and socio-cultural change across Southeast Asia.

lang

Research Experience and Grants

With over a decade of expertise in youth studies, digital media, and socio-cultural and religious transformations, I have led and contributed to several pioneering research projects focused on the intersection of technology, popular culture, and youth engagement in Brunei. My work has been supported by competitive university grants, including funding from ISEAS Yusof Ishak Institute, Singapore and has resulted in impactful publications and collaborative partnerships with academic institutions. These experiences demonstrate my leadership in advancing research that addresses contemporary challenges in youth agency and development, as well as in digital media.

Strand 1 - Youth, Digital Media, and Popular Culture
Focus: Youth engagement with digital platforms, identity formation, and cultural practices.

2014 – Bruneian Youth’s Social Media Use and Engagements.

2018 – Visible and Influential: Young Bruneian Muslims’ Use of Instagram for Self-Branding and Identity Expression.

2019 – From Hallyu A-List Celebrities to Hallyu 2.0 Influencers: Audience-Celebrities’ Affective Cultural Engagement on Social Mediascape in Brunei Darussalam.

2016 – Privacy in the Context of Bruneians Media Use and Engagement.

2021–2022 – An Exploratory Study of TikTok in Brunei: Connectivity, Identity, Conflict, and Negotiation.

2022–2023 – Mediated Muslim Cosmopolitanism: Bruneian Muslim Youths’ New Media and Popular Culture Engagements.

2026–2028 – Understanding Threads Use in Brunei Darussalam: Connectivity, Identity, and Negotiated Social Practices in an Emerging Digital Public Sphere.

Strand 2 - Identity, Religion, and Representation
Focus: Intersection of religion, media, and identity, particularly among Bruneian women and Muslim communities.

2014 – Exploring the ‘veiling’ trend amongst Bruneian women

2016 – Hijab and the Media: Consumption, Representation, and Identity

2016 – Interfaith Dialogues and Diversity in Higher Education Institutions (HEIs) in Brunei Darussalam

2022–2023 – Emerging Muslim Lifestyle in Maritime Southeast Asia: Impact on Multicultural Societies. ISEAS Yusof Ishak Institute, Singapore.

2023 – Religious Diversity in Borneo. ISEAS Yusof Ishak Institute, Singapore.

Strand 3 - Emotion, Affect, and Cultural Materialities
Focus: Affective and emotional engagements through media, consumption, and healing practices.

2019 – Affective Fashion Mobilisation: Cultural Materialities Transactions on Social Mediascape

2024–2026 – Exploring the Geographies of Emotion and Affect among Young People in Digital Spaces: Healing Practices of Young Bruneians on TikTok

2025–2026 – Emotional Materialities, Healing Spaces and Practices of Youth on TikTok

2025–2026 – Collecting Feelings: The Affective Economies of Blind Box Consumption

2025–2026 – Affective Geographies of TikTok: Gen Z Influencers, Visual Media, and Cultural Imaginaries

2026–2028 – Affective Futurity of Middle Age: Strength Training as Everyday Futurity-Work and Anticipated Ageing

Strand 4 - Youth, Mobility, and Futures
Focus: Youth aspirations, mobility experiences, agency, and participation in national development.

2019–2020 – Active Youth: Challenged, Empowered, and Mobilised

2019–2020 – They’re Just Bruneians’: An Exploratory Study of Bruneian Youth in the Creative Industry

2019–2020 – Mobilities Aspirations and Everyday Lived Subjectivities of Young Bruneians on Discovery Year

2020–2022 – Bruneian Students on Discovery Year Abroad and Local: Mobilities Aspirations, Mobilities Decision-Making and Life Course Planning. Principal Co-Investigator. Funded. FIC Block Grant. Funding amount: BND 14,515.

2023–2025 – Young People’s Agency and Social Development.

2024–2026 – Youth Civic Engagement and Participation in Brunei’s Development: Unveiling Opportunities, Navigating Challenges, and Assessing Impacts. Principal Co-Investigator. Funded. FIC Block Grant. Funding amount: BND 19,676.40.

Strand 5 Social Policy, Development, and Lifecourse
Focus: Broader social, demographic, and developmental issues including employment, fertility, and ageing.

2018 – Skill Mobility from ASEAN countries: A Cost-Benefit Analysis. Principal Co-Investigator. Funded. Competitive Research Grant (CRG). BND 30,502.

2019–2022 – Miscarriage and Still Birth: Bruneian Women Pregnancy Loss Experiences, Coping Strategies and Supporting Role of Health Care Professionals. Principal Co-Investigator. Funded. Competitive Research Grant (CRG). Funding amount: BND 13,925.

2024–2026 – The Development of Research and Educational Framework to Achieve Successful Ageing in Brunei Darussalam. Co-Principal Investigator. Funded. FIC Block Grant. Funding amount: BND 14,016.

2025–2027 – Unemployment, Social Progress, and Fertility Behaviors: Brunei Darussalam Case Study and International Evidence. Co-Principal Investigator. Funded.
University Research Grant (URG). Funding amount: BND 21,018.80.

2026-2028 – Bridging the Digital Divide: Enhancing Digital Inclusion for Older Persons in Malaysia, Brunei Darussalam & Indonesia. Co-Collaborator. Funded by the ASEAN Centre for Active Ageing and Innovation. USD 139,544.00.


Publications

Journal Papers

Arifin, E. N., Ananta, A., Mohamad, S. M., & Abdul-Mumin, K. (2025). Family support and perceived income adequacy among older adults in Brunei Darussalam. Journal of Population Ageing. https://doi.org/10.1007/s12062-025-09499-4

Hajah-Badariah Haji-Abdul-Latif, Nur Syafiqah Saime, Deeni Rudita Idris, Siti Mazidah Mohamad, Asmah Husaini, Nor Syahmun Haji-Matassan, Azniah Syam, Khadizah Haji-Abdul-Mumin. (2023). Providing care to couples experiencing pregnancy loss. British Journal of Midwifery, 31(3), 172–176. https://doi.org/10.12968/bjom.2023.31.3.172

Saime, N. S., Hashim, S., Mohamad, S. M., Sharbini, S., McKenna, L., & Abdul-Mumin, K. H. (2023). Initial care during miscarriage in the emergency department: A discussion of international context. British Journal of Midwifery, 31(11), 646-651.

Mohamad, S. M. (2021). Micro-celebrities practices in Muslim-majority states in Southeast Asia. Popular Communication, 19(3), 235-249. https://doi.org/10.1080/15405702.2021.1913492

Ullah, AKM Ahsan, Hassan, N. H., Mohamad, S. M. H., & Chattoraj, D. (2021). Privileged migrants and their sense of belonging: Insider or outsider? Asian Journal of Social Sciences, 50(2), 1-18. https://doi.org/10.1016/j.ajss.2021.03.004 (PDF Version)

Mohamad, S. M. (2020). An overview of Bruneian creatives' affective work and labor on social media. Southeast Asian Media Studies, 2(1), 54-84. https://ejournals.ph/article.php?id=15222

Siti Mazidah Mohamad. (2020). Creative Production of 'COVID-19 Social Distancing' Narratives on Social Media. Tijdschrift voor economische en sociale geografie. Special Issue on The Geography of the Corona Virus. https://doi.org/10.1111/TESG.12430

A.K.M. Ahsan Ullah, Noor Hasharina Hassan, Siti Mazidah Mohamad, and Diotima Chattoraj. (2020). Migration and Security: Implications for Minority migrant groups. India Quarterly. https://doi.org/10.1177/0974928419901199

Siti Mazidah Mohamad & Nurzihan Hassim. (2019). Hijabi celebrification and hijab consumption in Brunei and Malaysia. Celebrity Studies. DOI: 10.1080/19392397.2019.1677164

Ullah, A. K. M. Ahsan, Siti Mazidah Mohamad, Noor Hasharina Hassan, & Diotima Chattoraj. (2019). Global skills deficiency: perspectives of skill mobility in Southeast Asian countries. Asian Education and Development Studies. DOI: 10.1108/AEDS-12-2018-0185. (PDF Version).

Siti Mazidah, Mohamad. (2018). Everyday Lived Islam: Malaysian Muslim Women’s Performance of Religiosity Online. Journal for Islamic Studies. Vol. 37.

Siti Mazidah Haji Mohamad. (2018). Hijab di Brunei Darussalam: Satu Kajian Konteks dan Amalan Hijab. Rampak Serantau, Bil. 25, Halaman 108-124. Dewan Bahasa dan Pustaka, Negara Brunei Darussalam.

Siti Mazidah Haji Mohamad. (2017). Performance of Religiosity on a ‘Techno-Religious’ Space. Advanced Science Letters. Volume 23, Issue 5.

Book Chapters

Hasyadee, H. D., & Mohamad, S. M. (in press). Mobilities of anime subculture and navigating Muslim identity in anime fandom in Brunei Darussalam. In F. I. Thufail, & Y. Sato (Eds.), Mobilities among Southeast Asia and Japan..

Mohamad, S. M. (2026). Youth as agents of social development in Brunei: Participation in social entrepreneurship. In A. Ananta, S. M. Mohamad, C. Y. Hoon, & M. Hamdan (Eds.), Social welfare over the life course in Brunei Darussalam. ISEAS Yusof Ishak Institute Singapore.

Mohamad, S. M. (2025). Tweeting #MeToo: Wokeness, digital activism and youth advocacy in Brunei. In K. G. Ooi & N. Ahmad (Eds.), Women, the family, and the state: Perspectives from Brunei Darussalam. Routledge.

Mohamad, S. M. (2024). Halal lifestyle and activism: The everyday politics of the Muslim non-state actors in Brunei. In N. Saat & A. Ibrahim (Eds.), Emerging Muslim lifestyle in maritime Southeast Asia impact on multicultural societies. ISEAS Yusof Ishak Institute Singapore.

Mohamad, S. M. (2023). Micro-celebrity practices in Muslim-majority states in Southeast Asia. In M. Semati & K. Zambon (Eds.), Global politics of celebrity. Routledge. (Link).

Mohamad, S. M. (2023). Youth religiosity and social media in Brunei. In P. Carnagie & K. F. Lian (Eds.), (Re)presenting Brunei Darussalam: The sociology of the everyday. Springer.

Mohamad, S. M., & Abdul Ghafar, N. F. (2022). #artcovidbn on Instagram: Capturing COVID-19’s new normal via creative artwork. In S. D. Brunn & D. Gilbreath (Eds.), COVID-19 and an emerging world of ad hoc geographies (pp. 1983-2001). Springer.

Abdul Hai, J., & Mohamad, S. M. (2022). Culture of volunteerism: An overview of youth participation in youth-led NGOs and youth-led platforms in Brunei. In K. G. Ooi & V. T. King (Eds.), Routledge handbook of contemporary Brunei (pp. 341-350). Routledge.

Mohamad, S. M. (2021). Hallyu 2.0 in Brunei Darussalam: Audience affective engagement with Korean culture on social mediascape. In K. H. Kim & S. Y. Rou (Eds.), The Korean wave and Islamic Southeast Asia: Exploring current issues (pp.140-157). Universiti Kebangsaan Malaysia.

Hassim, N., & Mohamad, S. M. (2020). Hail hijabis: Celebrification of influencers by postmodern Malay-Muslim women in Malaysia. In J. N. Goh, S. A. Bong, & T. Kananatu (Eds.), Gender and sexuality justice in Asia: Finding resolutions through conflicts (pp. 17-30). Springer. DOI: 10.1007/978-981-15-8916-4

Siti Mazidah, Haji Mohamad (2019). Self Disclosure on Social Media in Brunei Darussalam. In M. Caballero-Anthony, & M. Sembiring (Eds.), Resilience in the Face of Disruptions (pp. 46-56). RSiS Monograph, 34. Singapore: S.Rajaratnam School of International Studies, Nanyang Technological University. (PDF Version).

Islam, S. N., Siti Mazidah Haji Mohamad, & Azad, A. K. (2019). Acacia Spp.: Invasive Trees Along the Brunei Coast, Borneo. In C. Makowski & C. W. Finkl (Eds.), Impacts of Invasive Species on Coastal Environments - Coasts in Crisis (pp. 455–476). Springer. (Publisher's Link).

Crang, M. & Haji Mohamad, Siti (2016) Researching virtual communities. In N. Clifford, M. Cope, S. French & T. Gillespie (Eds.), Key Methods in Geography. London: Sage. (Publisher's Link).

Working Papers

Siti Mazidah Haji Mohamad (2018). The performance of religiosity on social media: Three future research directions (Institute of Asian Studies Working Paper No. 39). Universiti Brunei Darussalam. (PDF Version).

Commentaries

Mohamad, S. M. (2023). Bruneian youths on social media: Key trends and challenges. ISEAS Trends. ISEAS Yusof Ishak Institute Singapore. (Link)

Mohamad, S. M. (2023). Expressions of religiosity on social media among Muslim youths in Brunei. ISEAS Perspective. ISEAS Yusof Ishak Institute Singapore. (Link)

Mohamad, S. M. (2023). The future ready youth of Brunei Darussalam: Meeting national aspirations through digital civic engagement. ISEAS Perspective. ISEAS Yusof Ishak Institute Singapore. (Link)

Mohamad, S. M., & Saat, N. (2023). Can piety be classy? Symbols and societal tensions underlying “branded” hijabs. Fulcrum. ISEAS Yusof Ishak Institute Singapore. (Link)

Saat, N., & Mohamad, S. M. (2023). KOMENTAR: Lambang di sebalik hijab, tudung berjenama. Berita Mediacorp. 16 April 2023. (Link)

Mohamad, S. M. (2022). Digitally connected youth as potential Agents for Brunei's socio-cultural change. Fulcrum. ISEAS Yusof Ishak Institute, Singapore. (Link)

Mohamad, S. M. (2022). Persuasion not regulation the key for social media influencer navigating culture and religion. Fulcrum. ISEAS Yusof Ishak Institute, Singapore. (Link)

Theses

Siti Mazidah Haji Mohamad (2007). Women in work: Breaking through the Glass Ceiling? An Analysis of Temporal Trends in the Occupational Attainments of Women and a Description of their Geographical Patterns in England and Wales. Unpublished Masters Thesis, University of Leeds.

Siti Mazidah Haji Mohamad (2014). Rooted Muslim Cosmopolitanism: Malay Malaysian Students Cultivating and Performing Cosmopolitan Self on Facebook. PhD Thesis, University of Durham. (PDF Version).


2025-2026 Professional Engagements

Non-Traditional Security NTS-Asia Conference. "Global Governance Adrift – Pathways Forward for Non-Traditional Security". RSiS, NTU, Singapore. 7th – 8th April 2026, Singapore. Invited Panellist.

International Society of Gerontechnology (ISG) 15th World Conference. Vancouver, Canada. 26th-29th March 2026. Invited Panellist.

2025 BYUH-ASEAN Conference, "Human Dignity & ASEAN: Pursuing Peaceful and Inclusive Societies in Southeast Asia". Brigham Young University. Hawaii. 22nd – 25th April 2025. Invited Panellist for the session - "What does an Inclusive & Dignified Vision of Education look like in an age of Artificial Intelligence?"

Expert Working Group Workshop for developing Guidelines for the Safe and Responsible Use of Social Media Platforms in ASEAN hosted by the Institute of Strategic & International Studies (ISIS) Malaysia. 6th May 2025. Invited Discussant

Non-Traditional Security NTS-Asia Conference. ""Changing Geopolitics and Impacts on NTS Challenges in the Asia Pacific". RSIS, NTU Singapore. 8th – 9th May 2025.Invited Panellist.

3rd International Conference on Cohesive Societies (ICCS), "Cohesive Societies, Resilient Futures". RSIS, Singapore. 24th – 26th June 2025. Invited attendee.

Seminar on APEC Digital Solution and Technologies for Senior Citizens’ Connectivity and Healthiness. Beijing, China. 17th – 19th September 2025. Invited Panellist.

Capacity-Building Training on Response to Ageing among APT Countries. Nanning, China. 13th – 17th October 2025. Invited attendee.

Conferences

‘Collecting Feelings: The Affective Economies of Blind Box Consumption’. Annual International Conference (RGS-IBG) 2025. Birmingham University, United Kingdom, 26th – 29th August 2025.

'Exploring the Geographies of Emotion and Affect among Young People in Digital Spaces: Healing Practices of Young Bruneians on TikTok'. Annual International Conference (RGS-IBG) 2024. London, 27th – 31st August 2024.

Moderator for the Distinguished Lecture by His Excellency Dr Kao Kim Hourn, Secretary General for ASEAN. Cooperation, Collaboration and the Youth: The Bedrock of Innovation and Sustainability. Universiti Brunei Darussalam. 13th August 2024

‘ESG (Environment, Social, and Governance) Model for the Nation’. Brunei Mampan Forum 2024. Sustainable Consumption and Production: A Solution for All. Prime Minister’s Office, Brunei Darussalam, in partnership with Universiti Brunei Darussalam. Brunei. 26th - 27th June 2024.

'Youth Agency in Interfaith Dialogue in Brunei'. Writers' Workshop on Religious Diversity in Borneo. ISEAS Yusof Ishak Institute, Singapore, 23–24 August 2023.

'Young Muslims on Social Media Shifting Socio-Religious Realities: An Emerging Trend for Geographies of Religion'. Annual International Conference (RGS-IBG) 2023. London, 29th August – 1 September 2023.

'Mobilities among ASEAN and Japan: Its Future and How We Shape It'. International Symposium, Jakarta, 25–26 July 2023.

‘Bruneian Youths' Social Media Engagements: Key Trends and Reflections’. ISEAS Yusof Ishak Institute, 27 March 2023.

‘Engaging K-Drama: Experiential, Analytic, and Methodological Reflections'. FASS K-Pop Culture Research Group Rountable. 3 December 2022.

'Progressive and Cosmopolitan Young Muslim Bruneians Engaging with Global Critical Events'. FASS Symposium on Global Citizenship and Transnational Identities in Southeast Asia. 21–22 November 2022.

'Halal Lifestyle and Activism: The Everyday Politics of the Muslim Non-State Actors in Brunei'. ISEAS Yusof Ishak Institute, Singapore. Emerging Muslim Lifestyle in Maritime Southeast Asia Impact on Multicultural Societies. 7–8 November 2022.

'Everyday Experiences, Popular Culture and New Media: Developing an Affective and Transformative Teaching and Learning Approach'. TLC Workshop, Universiti Brunei Darussalam. 2 November 2022.

'"They are Cringey and Poklen on TikTok": Cultural Cringe, Cringe Culture and class Consciousness in Brunei'. RGS-IBG Annual International Conference 2022, August – September 2022. Newcastle University. United Kingdom.

'#artcovidbn on Instagram: Capturing COVID-19’s New Normal in Brunei via Creative Artwork’. CORENA21, 7–8 December 2021, IIUM Malaysia.

'I'm a Youth Geographer who studies Youth Mobilities: Finding an Academic Identity'. Royal Geographical Society-IBG (RGS-IBG) Annual Conference August-September 2021, London, United Kingdom.

'Mobile Youth: Realising Aspirations and Life Strategies via Self-Branding Practice'. Journal of Youth Studies Conference. Newcastle University, Australia. December 2019.

'From Hallyu A-List Celebrities to Hallyu 2.0 Influencers: Audience-Celebrities' Affective Cultural Engagement on Social Mediascape in Brunei Darussalam'. Research Institute of Asian Women Conference. Sookmyung University, Seoul, South Korea, November 2019.

'Active and Empowered Youth: Bruneians in Entrepreneurship and the Creative Industry'. Commonwealth Youth Senior Officials Meeting. Brunei. August 2019.

'Affective Fashion Mobilities: Cultural Materialities Transactions on Social Mediascape'. UBD-CUHK Creative Industry Symposium. Brunei, April 2019.

'Can ASEAN Afford Skill Mobility? Perspective of Skill Mobility in Southeast Asia'. Non-Traditional Securities Asia Consortium Annual Conference. Singapore, March 2019.

‘Mobile Youth: Self Branding and Self-Promotion on Instagram’. Digital Transactions in Asia. Manila, October 2018.

'Self-Disclosure in Brunei Darussalam'. Non-Traditional Securities Asia Consortium Annual Conference. Singapore, March.

‘Performance of Religiosity by Young People on Social Media - New Agenda for Geographies of Religion’. The 2017 Annual International Conference (RGS-IBG). In the Emerging Geographies of Religions, Spiritualties, and Faith session. August 2017.

'Facebook – A Cosmopolitan Space?'. Paper presented at the Global Studies Association Annual Conference – Cultural Encounters and Global Connectivity. St. John’s University, York. July 2014.

'Negotiating Collapsed Context – Performance of Cosmopolitanism on Facebook'. Paper presented at the Global Studies Association Annual Conference – The Cosmopolitan Ideal: Challenges And Opportunities. Roehampton University, London. July 2013.

‘From Cosmopolitan Sensibilities to Sociabilities. Malay Malaysian Students’ Negotiation and Performance of Cosmopolitan Identity on Facebook'. Paper presented at the New Agendas for Youth and Young Adulthood: Youth Studies Conference. University of Glasgow, Scotland. April 2013.

‘You Carry Your Identity Wherever You Go’ – Cosmopolitan ‘New Malay’ (Melayu Baru) Identity Negotiation and Performance on Facebook'. Paper presented at Youth 2.0: Connecting, Sharing and Empowering? Affordances, Uses and Risks of Social Media. University of Antwerp, Belgium. March 2013.

'Malaysian Youth Rediscovering and Renegotiating their Identities in a Cosmopolitan Society through a Social Network Site (SNS)'. Paper presented at the RGS-IBG Annual International Conference. Edinburgh, United kingdom. July 2012.

'Discovering and Negotiating a Cosmopolitan Self Online: From Cosmopolitan Sensibility to Sociability'. Paper presented at the Human Geography Annual Postgraduate Conference, Geography Department. Durham, United Kingdom. April 2012.

'Beyond Ethno-Cultural Identification: Malaysian Youth Rediscovering and Renegotiating their Identities in a Cosmopolitan Society through a Social Network Site (SNS)'. Paper presented at the Human Geography Annual Postgraduate Conference, Geography Department. Durham, United kingdom. May 2011.

Public Presentations

‘"Where am I, Where Am I Going?" Answer This with GIS'. Public Presentation – World GIS Day 2007, Sixth Form Centres Brunei. 14th-17th April 2008.

'GIS and Gender Studies: An Example of GIS Application for Research on Population Census'. Public Presentation – World GIS Day 2007, Survey Department Ministry of Development. Brunei Darussalam. November 2007.


Industry, Institute or Organisation Collaboration

  1. 34th Executive Development Programme for Middle Management Officers (EDPMMO) 2023:
    • Lecturer. Research Methodology (Qualitative).
  2. Command & Staff Course (CSC12), Graduate Diploma of Defence and Security 2022:
    • Lecturer. Research Methodology (Qualitative).
    • Research Supervisor.
  3. Member of Editorial Boards:
    • Malaysian Journal of Media Studies (MJMS/JPMM) - 2021–2024.
    • Southeast Asia A Multidisciplinary Journal - 2021–Present (Associate Editor).
    • JAWAB: Journal of Asian Wisdom and Islamic Behavior - 2022 onwards.
  4. Command & Staff Course (CSC11), Graduate Diploma of Defence and Security. 2021 - Lecturer. Research Methodology (Qualitative).
  5. Collaboration with Ministry of Education (MOE), Brunei Darussalam 2020. - Strategic Foresight TaskForce Member - Social Aspect.
  6. Journal Manuscripts Reviewer
    • SEARCH Journal of Media and Communication Research, Taylors' University, Malaysia (Scopus-indexed) - 2018 to Present.
    • Tijdschrift voor Economische en Sociale Geografie (TESG) for a Special Issue on The Geography of the Corona Virus (Scopus-indexed, Q1) - 2020.
    • Asian Women, Sookmyung Women's University (Scopus-Indexed) - 2020
    • Professional Geographer (Scopus-Indexed) - 2020
    • Malaysian Journal of Media Studies (MJMS) - 2020 to Present
    • Sociological Forum (Scopus-Indexed) – 2020
    • Journal of Islamic Governance -2021
  7. Research collaboration with Ministry of Health (MOH), Brunei Darussalam - Social Media, Risk Perception and Risk Communication of COVID-19 in Brunei Darussalam. - Content Analysis of Talian 148 and Public's concerns.
  8. Invitation to Review Journal Manuscripts:
    • SEARCH Journal of Media and Communication Research, Taylors' University, Malaysia (Scopus-indexed), 2018 – present.
    • Tijdschrift voor Economische en Sociale Geografie (TESG) for a Special Issue on The Geography of the Corona Virus (Scopus-indexed - Q2), 2020.
    • Asian Women, Sookmyung Women's University (Scopus-Indexed), 2020.
  9. Collaboration with the International Institute of Knowledge Management (TIIKM). - World's Women Conference Studies 2020. Abstract Reviewer.
  10. Unfunded research collaboration with Dr. Nurzihan Hassim (Taylors' University, Malaysia) 2017–2019.
    Research title: Hijabi Celebrification on Instagram and Hijab Consumption in Brunei and Malaysia.
    Research outcome: Manuscript accepted for publication by Celebrity Studies. Forthcoming.
  11. Invited to review a journal manuscript for SEARCH Journal (Scopus-indexed), Taylors' University, Malaysia, 2018.
  12. Mentor for Young Professional Network (YPN), a network to nurture personal and professional growth of young professionals in Brunei Darussalam.
    Mentorship Focus Areas: Personal development, transferable skills (personal motivation, critical thinking, and research and analytical skills). Instagram: @ypn.bn
  13. Workshop participant. National Youth Congress 2019. Brunei Darussalam. Organised by Ministry of Culture, Youth, and Sports.
    Website: http://kongresbelia.gov.bn.
  14. Participant. Brunei Young Leaders Convention 2019. Brunei Darussalam. Website: http://bylconvention.com.
  15. One of the panellists for the YSEALI 2019 Civic Engagement Panel Discussion.
    Title: “Let's Talk Media Literacy: What it is in Brunei's Context'.
    Themes: Media Literacy, Social Media, Awareness, Youth.
    Date: 13th August 2019.
  16. 27th Executive Development Programme for Middle Management Officers (EDPMMO) 2019 — Policy Paper Supervisor and Examiner.
  17. Facilitator. Meet and Greet Session between the Honourable Mejar General (R) Dato Paduka Seri Haji Aminuddin Ihsan bin Pehin Orang Kaya Saiful Mulok Dato Seri Paduka Haji Abidin, the Minister of Culture, Youth and Sports, Brunei Darussalam, Her Excellency Grace Fu, the Minister of Culture, Community and Youth, the Republic of Singapore and Young Leaders from Brunei and Singapore. Programme: Singapore Brunei Young Leadership Exchange Programme 2019 (SBYLEP 2019).
    Theme: "Future Ready Youth".
    Date: 4th October 2019.

Social, Economic or Academic Benefits

  1. Initiated and Co-convener of FASS Korean Studies Research Group. 2020 - Present. Given the current interests in Korean culture in the country, we hope to further engage with this phenomenon within the academic context and to develop the current scholarly engagements amongst the local academics in this research area.
  2. 'Academic Mentorship' - A personal initiative to support GED students' academic development. This mentorship focuses on developing students' academic writing and critical thinking. This mentorship will run from January 2020 up until the students' final year. It is open to Geographical and Environmental Studies students and only 3-5 students per intake are accepted.
  3. 'Think Before You Post' - A personal initiative on online privacy and self-disclosure awareness.
  4. Mentorship Session by Topic under Youth Professional Network (YPN).
    • Topic 1: 'Step by Step Guide to Conducting Research'. Date: 12th January 2020
    • Topic 2: 'Make Yourself Visible: Work and Labour on Social Media'. Specific focus: Rethinking of work and labour in Brunei; and Affective and Entrepreneurial Labour. Date: 22nd September 2019
    • Topic 3: 'Congratulations! You're now a University Student.' A guide to maximising your potential at University. Date: 16th August 2020.
  5. UBD Career Guide. August 2020 onwards.
  6. Administrative Experience at UBD
    • Programme Leader, Geographical and Environmental Studies Programme (2016-2017)
    • Deputy Dean (Academic), Faculty of Arts and Social Sciences (2017-2018)
    • Programme Leader, Geographical and Environmental Studies Programme (2020-2021)
    • Acting Deputy Dean (Academic), Faculty of Arts and Social Sciences (August- November 2020)
  7. Faculty Advisor - 2017 S. Rajaratnam Endowment Youth Model (SRE-YMAC) ASEAN Conference. Singapore.
  8. Representing UBD - 2015 The International Consortium of Universities for the Study of Biodiversity and the Environment or iCUBE Workshop, Seoul, South Korea.
  9. Supervisor - 2014 JENESYS 2.0 Mass Media Batch 12. Shikoku and Toyko, Japan.
  10. Public Presentation - 'GIS and Gender Studies: An Example of GIS Application for Research on Population Census'. World GIS Day 2007 organised by Survey Department Ministry of Development. Brunei Darussalam. November 2007.
  11. Public Presentation - 'Where am I, Where Am I Going?' Answer This with GIS'. World GIS Day 2007 organised by Survey Department, Ministry of Development. Brunei Darussalam. April 2008.
  12. 'Let's Chat with Dr. M' — A personal initiative to support students in their learning and personal development. It is a 1-hour chat session open only to Geographical and Environmental Studies students for the time being. The chat session covers 3 focus areas: coping with university life, personal motivation, and personal development.
  13. Mentorship Session by Topic under Youth Professional Network (YPN).
    Topic: 'Make Yourself Visible: Work and Labour on Social Media'.
    Specific focus: Rethinking of work and labour in Brunei; and Affective and Entrepreneurial Labour.
    Date: 22nd September 2019.
  14. Commonwealth Youth Senior Officials Meeting (Asia Region).
    Paper Title: 'Active and Empowered Youth: Bruneians in Entrepreneurship and the Creative Industry'.
    Technical Discussion: Youth Employment and Entrepreneurship.
    Date: 27th–29th August 2019.
    Presentation downloadable from here.